How many plates should a founder be spinning at any one time? Why the nights have got longer for me. And setting in action for 2021.

Product development is hard. There is a challenge of product build itself. But also the challenge of attracting a diverse and right skillset of people to take on the challenge.

The past few weeks, well 4 to be precise. 4 freaking crazy weeks. A lot has happened, and yet there are lessons that I learned and some funding news to share.

Glad to be back at work. And the past 3 weeks were bumpy. But we’ve continued to make progress on customer side. And new challenges to solve.

Epitomy of a startup – battling a recession, job losses, slashed funding and then the sucker punch of them all, founder gets the virus.

Follow-ups, this week was all about following up. And damn is that part boring, but also unspoken of in sales world.

My mum taught me how to be transparent. Now, I use the same culture in building an industrial analytics startup. Transparency.

Building partnerships into your B2B startup strategy is important. Building 1 partnership gave us 3 extra prospective customers, instantly.

More customer discovery calls in the mobility sector. And being scouted for exhibiting on World Aviation Festival 2020 ??

Everyone who has been through this journey has always said “building a startup is hard”. Damn, how right were they. Hint: incredibly right.